Archives: June 2016

Influencer Marketing, Part 3: How to Find Influencer Marketers

June 20, 2016  |

So, where do you find influencer marketers? Guess where the best place to look is – in fact, it’s the whole reason we have influencer marketing in the first place – social media!


Influencer Marketing, Part 2: How to Prepare for Influence Marketing

June 5, 2016  |

The first step is to understand who your audience is. Actually, Kristen Matthews, author of the KissMetrics blog, said, “don’t just think about the audience you’re after, obsess over it.”