Archives: August 2016

How to Engage Your Prospects and Grow Sales by Using Automated Behavioral Marketing

August 25, 2016  |

Have you noticed lately that you’ve been getting emails from companies with specific titles tailored just for you? For example, I received one the other day with this title, “We noticed you haven’t opened our emails.” Well…I hadn’t. Busted! I clicked the link. And, suddenly, I was personally engaged in this company’s concern for me.


How a Humble Bulletin Board Launched Social Media

August 4, 2016  |

On February 16, 1978, Ward Christensen and Randy Seuss, two computer hobbyists, invented the public dialup bulletin board system to share information with fellow computer aficionados. From this playful undertaking, social media was born.


The Surprising Words That Get Content Shared on Social Media

August 1, 2016  |

Check out the lists of best and worst words to use on LinkedIn. All of my favorite words are listed in guess which column: Most Overused Buzzwords on LinkedIn. Surprised? I sure was.