Recent Posts
How a Humble Bulletin Board Launched Social Media
On February 16, 1978, Ward Christensen and Randy Seuss, two computer hobbyists, invented the public dialup bulletin board system to share information with fellow computer aficionados. From this playful undertaking, social media was born.
The Surprising Words That Get Content Shared on Social Media
Check out the lists of best and worst words to use on LinkedIn. All of my favorite words are listed in guess which column: Most Overused Buzzwords on LinkedIn. Surprised? I sure was.
Remember Brochures?
Even in this day-and-age of social media, brochures sure come in handy. In fact, they are very much here to stay.
The New World of Health Care Marketing
Noel Coleman and his team at Connect Healthcare have found a way to bring a consumer approach to physician marketing – an approach that many hospitals have struggled with for decades.
Marketing vs. PR vs. Social Media vs. Content Marketing…? Oh My!
I always thought finance and accounting were just two different ways of saying the same thing. They’re not. These are two entirely different topics with just one thing in common: money. The same holds true for content marketing and social media.
Influencer Marketing, Part 3: How to Find Influencer Marketers
So, where do you find influencer marketers? Guess where the best place to look is – in fact, it’s the whole reason we have influencer marketing in the first place – social media!